CJRW News » Print http://news.cjrw.com Latest news from CJRW Fri, 16 Jul 2010 18:35:03 +0000 http://wordpress.org/?v=2.8.4 en hourly 1 Pollo Campero http://news.cjrw.com/2008/03/pollo-campero/ http://news.cjrw.com/2008/03/pollo-campero/#comments Mon, 17 Mar 2008 22:37:08 +0000 CJRW http://cjrwnews.cjrwbeta.com/?p=194 Creative concepts for the Pollo Campero brand were developed with several key elements in mind. Bold, Latin inspired colors dance among beautiful photography, where the food is clearly the hero. The message for the brand playfully encompasses the idea of “love,” and is threefold. It addresses the love within the company, where the fresh, food is lovingly prepared; the zest with which the Latin culture loves life, as well as the cult-like following this brand has created in every country it enters. Pollo Campero truly is the Latin chicken loved around the world.

 

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Pollo Campero

]]> http://news.cjrw.com/2008/03/pollo-campero/feed/ 0 Top of the Lists http://news.cjrw.com/2007/12/top-of-the-lists/ http://news.cjrw.com/2007/12/top-of-the-lists/#comments Tue, 18 Dec 2007 20:27:51 +0000 CJRW http://cjrwnews.cjrwbeta.com/?p=184 Arkansas Business Book of Lists

“The Book of Lists” is an annual publication of Arkansas Business and included with their last issue before Christmas. The 15th edition of this valuable tool for businesses across the state is sponsored by Cranford Johnson Robinson Woods (#1 on the list of advertising agencies, see page 49). In addition to rankings of Arkansas’ top enterprises—from “Accounting Firms” to “Trucking Companies”—the book also includes a 16 page insert promoting CJRW, “Arkansas’ Agency of Record.” If you would like an extra copy please contact us at info@cjrw.com.

Arkansas Business Book of Lists - Insert View

 

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Top of the Lists

]]> http://news.cjrw.com/2007/12/top-of-the-lists/feed/ 0 New Campaign for the Spa City http://news.cjrw.com/2007/12/new-campaign-for-the-spa-city/ http://news.cjrw.com/2007/12/new-campaign-for-the-spa-city/#comments Fri, 14 Dec 2007 19:09:27 +0000 CJRW http://cjrwnews.cjrwbeta.com/?p=182

The Hot Springs Advertising and Promotion commission recently approved the “Night & Day. Day & Night” campaign created by Cranford Johnson Robinson Woods to promote tourism in “America’s First Resort.” The strategy behind the campaign recognizes that hundreds of thousands of visitors come to Hot Springs every year for such attractions as Oaklawn Park, Magic Springs & Crystal Falls, and Garvan Woodland Gardens—but many just make it a day trip. Our goal is to get visitors to stay overnight and enjoy the many other activities in the Spa City, such as fine dining, shopping and relaxing baths. The first spot is targeted at couples, and the second is aimed at families. The campaign also includes print, outdoor, radio, and a three minute online video showcasing the romantic possibilities available in Hot Springs National Park.
HotSprings02.jpg

 

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New Campaign for the Spa City

]]> http://news.cjrw.com/2007/12/new-campaign-for-the-spa-city/feed/ 0 National Health Professionals Agree: CJRW is Tops http://news.cjrw.com/2007/10/national-health-professionals-agree-cjrw-is-tops/ http://news.cjrw.com/2007/10/national-health-professionals-agree-cjrw-is-tops/#comments Mon, 15 Oct 2007 22:36:25 +0000 CJRW http://cjrwnews.cjrwbeta.com/?p=176 The Arkansas Department of Health (ADH) recently racked up at the The National Public Health Information Coalition (NPHIC) Awards for Excellence in Public Health Communications—competing against entries from all fifty states including California, New York, Texas and Florida.

An independent organization of professionals seeking to improve America’s health through communications, the NPHIC singled out 13 ADH entires for top awards, a total of 25% of all awards given. CJRW created and implemented 8 of these award-winning campaigns with our partners at the Department of Health.

First Place Awards were given to: Teen Prevention Advertising; Teen Prevention Radio Campaign; and Feature Placement Program. A Second Place Award was also given to Teen Prevention Advertising. And Third Place Awards were given to: Tobacco Prevention in Arkansas Progress Report; SOS E-Newsletter; Stamp Out Smoking Banners in School Program; and “The Big Pitch” Drama Program.

Here is one of the award-winning Teen Prevention TV ads:

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National Health Professionals Agree: CJRW is Tops

]]> http://news.cjrw.com/2007/10/national-health-professionals-agree-cjrw-is-tops/feed/ 0 Artful & Historic “Reflections” http://news.cjrw.com/2007/09/artful-historic-reflections/ http://news.cjrw.com/2007/09/artful-historic-reflections/#comments Tue, 25 Sep 2007 21:51:43 +0000 CJRW http://cjrwnews.cjrwbeta.com/?p=172 Reflections

Cranford Johnson Robinson Woods was proud to have participated in many aspects of the 50th Anniversary of the integration of Little Rock Central High School, including publishing the official souvenir book featuring art director Lyuba Bogan’s original work, “Reflections”, on the cover. Visitors can purchase a poster of this moving piece in the newly opened Little Rock Central High National Historic Site Visitor Center at 2125 Daisy L. Bates Gatson Drive.

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Artful & Historic “Reflections”

]]> http://news.cjrw.com/2007/09/artful-historic-reflections/feed/ 0 Grateful Nature http://news.cjrw.com/2007/08/grateful-nature/ http://news.cjrw.com/2007/08/grateful-nature/#comments Wed, 22 Aug 2007 15:52:39 +0000 CJRW http://cjrwnews.cjrwbeta.com/?p=160 CONEFLWRSlow.jpg

As the largest advertising and public relations agency in Arkansas and the Mid South for most of our 45-year history, Cranford Johnson Robinson Woods has a lot to be thankful for. We like to show our gratitude by doing pro bono work for such deserving organizations as Camp Aldersgate, a place for children with disabilities to come together in the great outdoors, and The Nature Conservancy in Arkansas. Above is one of a series of ads CJRW created to help The Nature Conservancy celebrate 25 years in The Natural State. If you would like to run these ads in your publication, you can download them here.

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Grateful Nature

]]> http://news.cjrw.com/2007/08/grateful-nature/feed/ 0 First Period: American History http://news.cjrw.com/2007/06/first-period-american-history/ http://news.cjrw.com/2007/06/first-period-american-history/#comments Thu, 07 Jun 2007 20:44:37 +0000 CJRW http://cjrwnews.cjrwbeta.com/?p=150 Cetnral Ad.jpg

CJRW is proud to be involved in commemorating the 50th anniversary of the integration of Little Rock Central High School—from publishing the official souvenir program, to creating this pro bono ad for the new National Historic Site Visitor Center, and more. Members of the CJRW family, many of them alumni and parents of students at this historic school, gladly work to see that the world remembers the stand that was made here, the progress we have achieved, and the work that we still have to do—especially in improving education for all of our children. In fact, CJRW specializes in education related communications. Send us an email, and we’ll you send you our book on the subject.

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First Period: American History

]]> http://news.cjrw.com/2007/06/first-period-american-history/feed/ 0 We Write the Book And Publish it, Too. http://news.cjrw.com/2007/04/we-write-the-book-and-publish-it-too/ http://news.cjrw.com/2007/04/we-write-the-book-and-publish-it-too/#comments Wed, 11 Apr 2007 13:11:36 +0000 CJRW http://cjrwnews.cjrwbeta.com/?p=119 Picture Arkansas

Our in-house publications department prints seventeen annual publications and millions of pages every year—making CJRW one of the largest private publishers in our region, and giving our print production professionals the experience to bring the best quality and value to your very important publications—everything from annual reports to special edition souvenir books. We even have two on-staff photographers for quick, high-quality pictures that put you in the best light.

Picture Book Spread

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We Write the Book And Publish it, Too.

]]> http://news.cjrw.com/2007/04/we-write-the-book-and-publish-it-too/feed/ 0 Turning the Page on 45 Years http://news.cjrw.com/2007/03/turning-the-page-on-45-years/ http://news.cjrw.com/2007/03/turning-the-page-on-45-years/#comments Mon, 12 Mar 2007 17:34:22 +0000 CJRW http://cjrwnews.cjrwbeta.com/?p=93 CJRW has just published a beautiful new book celebrating 45 years of creating success for our business partners. Please click on the image below to have us drop one in the mail to you.

Cranford Johnson

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Turning the Page on 45 Years

]]> http://news.cjrw.com/2007/03/turning-the-page-on-45-years/feed/ 0 Penguin Power http://news.cjrw.com/2006/12/penguin-power/ http://news.cjrw.com/2006/12/penguin-power/#comments Fri, 15 Dec 2006 22:51:48 +0000 CJRW http://cjrwnews.cjrwbeta.com/?p=81 MagnaIV Penguin

Custom illustrations to capture the spirit of your message.

CJRW art director Lyuba Bogan specializes in hand crafted art, especially cute little animals. And what’s cuter than penguins? This pastel drawing was reporduced on posters to showcase an new printing process from our client Magna IV.

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Penguin Power

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