CJRW News

Archive for the ‘Marketing’ Category

The True Meaning Of Marketing And Are You Doing It?

Tuesday, August 7th, 2007

• The most simplified meaning of marketing? It’s the art of inviting! Do you have “invitations” in place that invite your target customers to your special events?
• Without an appealing “invitation” to a series of events or sales promotions that benefit your potential customers, you allow them to roam [...]

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The 60 Second Close: Your 99 Day Forecast

Wednesday, August 1st, 2007

• With about 99 days to go until we meet the holiday shopping season, now is a critical time to look at your business. Do you have a plan in place? What do you need to do that’s different? How do you reach your customers now, especially when they’re spending less time [...]

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Using The Election Campaign As A Marketing Template For Your Business

Tuesday, July 3rd, 2007

• Candidates provide us with a marketing template that every business can utilize. Those elements include:

If you’re the “face” of your company, upload a video of your personal “campaign” message: what your company stands for and how you differentiate yourself.
Upload a product demonstration on YouTube.
Invite customers to upload video testimonials.
Include an interactive [...]

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