Tuesday, April 21st, 2009
1. Defining Social Media – Is it the Next Marketing Gold Rush?
No matter what business sector you’re in – business-to-business or business-to-consumer – it’s hard to escape the news – and hype – about social media. Is it the next marketing gold rush? No, it’s just another element that may or may not [...]
READ MORE »
Wednesday, January 21st, 2009
2009 – The Year To Risk
Each January, we suggest a theme on which to focus your business activities for the coming months. This year’s theme is “the year to risk.”
During 2009, we urge you to take risks and do things differently. Risk introducing a new service or product. Risk trying new online marketing efforts, such [...]
READ MORE »
Monday, November 24th, 2008
You May Not Be Able To Beat The Economy, But You Can Outlast Your Competitors
By the time you read this, Americans will have selected a new president and for the next month or so, the pundits will continue to analyze what went right, what went wrong and who voted for whom and why.
The arrival of [...]
READ MORE »