CJRW News

Archive for March, 2008

Pollo Campero

Monday, March 17th, 2008

Creative concepts for the Pollo Campero brand were developed with several key elements in mind. Bold, Latin inspired colors dance among beautiful photography, where the food is clearly the hero. The message for the brand playfully encompasses the idea of “love,” and is threefold. It addresses the love within the company, where [...]

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Traveling Music

Thursday, March 13th, 2008

The new campaign for the Arkansas Department of Parks & Tourism features a song by The Boondogs, a favorite on the local music scene. To showcase this native talent, as well as the beauty of The Natural State, CJRW and Jones Productions created this music video featuring scenic tourism shots and a live performance of “I Do,” from the album “A Thousand Ships” available now from Max Recordings and on iTunes.

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