CJRW Blog
Education
The Community Assessment Tool
November 17, 2010
In my previous blog, I promised to provide some online tools that can assist community leaders and educators capture an accurate picture of the present circumstances. Here are a few of those tools that I hope you’ll find helpful. read more
Retail Marketing
Getting Past the Hyperbole
November 29, 2010
As a public relations newbie and former print journalist who spent the majority of her professional career on the receiving end of the public relations pitch, I now have a whole new appreciation for those who spend their days striving … read more
Social Engagement
Social Marketing Experiment Named One of Arkansas’s Top Blogs
January 24, 2011
In August of 2010, CJRW staffers Ross Cranford and Nicole Boddington Hunnicutt started a blog promoting upcoming shows by favorite bands, whimsically registering thehipsteralert.com when they found the name available. Last week, we were pleased to see a number of visitors … read more
Tourism
Scan This: QR Codes and Arkansas Tourism
June 24, 2011
A story by Shan Li in the Los Angeles Times and recently reprinted in the Arkansas Democrat-Gazette explores the “mysterious boxes” increasingly showing up in the corners of ads these days. Followers of Arkansas’s tourism advertising campaigns practically consider these … read more